Website Maintenance

Website Maintenance Services & Care Plans for Buffalo Businesses

Your website is a 24/7 business asset, and it quietly degrades if nobody is looking after it. Holtz Digital runs monthly website maintenance plans for businesses across Buffalo, Erie County, and Western New York — weekly security updates, daily backups, and uptime monitoring, starting at $150/mo. Content update time is included from the Professional plan up. You work directly with Darrin.

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The short answer

What does website maintenance include?

Holtz Digital's Buffalo website maintenance plans include weekly security updates, daily backups, continuous automated uptime monitoring, and a monthly performance report. Plans start at $150/mo; staging, content-update time, and performance optimization begin with the Professional plan. Hosting, redesigns, and new functionality are separate unless a written proposal says otherwise.

Why Maintenance Matters

What happens when websites aren't maintained

A website without regular maintenance becomes a liability. Security vulnerabilities, performance degradation, and compatibility issues compound over time—often without warning.

Security breaches

Outdated software creates vulnerabilities. Hackers exploit known security holes in old WordPress, plugins, or themes.

Performance degradation

Sites slow down over time from database bloat, outdated code, and unoptimized assets. Slow sites lose visitors.

Broken functionality

Plugin conflicts, deprecated code, and compatibility issues break forms, checkout, or critical features.

Data loss

Without regular backups, a server failure, hack, or human error can wipe out your entire site with no recovery option.

What We Do

Comprehensive website care

Weekly security updates

Core, theme, and plugin security updates applied every week. The Enterprise plan adds advanced security hardening.

Daily backups

A backup of the site every day. Retention runs 7 days on Essential, 30 days on Professional, and 90 days on Enterprise.

Performance optimization

Monthly performance optimization from the Professional plan up, and weekly performance audits on Enterprise.

Uptime monitoring

Continuous uptime monitoring on every plan, with an automatic alert the moment a check fails.

Content & plugin updates

Professional includes two hours of content updates a month and a staging environment for testing; Enterprise includes five hours and inherits the staging environment.

Monthly reporting

A monthly performance report on every plan.

Maintenance Plans

Choose the right level of support

Essential

$150/mo

For small business websites

  • Weekly security updates
  • Daily backups (7-day retention)
  • Uptime monitoring
  • Monthly performance report
  • Emergency support (2-hour response)
Includes content updates
Professional

$300/mo

For growing businesses

  • Everything in Essential, plus:
  • Content updates (2 hours/month)
  • Monthly performance optimization
  • 30-day backup retention
  • Staging environment for testing
  • Priority support (1-hour response)
Enterprise

$500/mo

For high-traffic sites

  • Everything in Professional, plus:
  • Content updates (5 hours/month)
  • Weekly performance audits
  • 90-day backup retention
  • Advanced security hardening
  • 24/7 automated monitoring and priority incident response

What It Costs

What website maintenance actually costs

Website maintenance is normally sold as a monthly plan rather than billed by the hour, because the work is continuous and most of it is preventative — you are paying for routine checks and scheduled updates that keep a problem from becoming an emergency, not for someone to show up after it already is one.

Holtz Digital's plans run $150/mo to $500/mo. What separates the tiers is response time and how much hands-on work is included. Every plan covers the same baseline: weekly security updates, daily backups, uptime monitoring, and a monthly performance report. That is the $150 Essential plan. The $300 Professional plan adds monthly content update time, a staging environment so updates are tested before they go live, and a faster response commitment. The $500 Enterprise plan is for high-traffic sites that need weekly audits and priority incident response.

Redesigns, new functionality, and work beyond the included content-update time are scoped and quoted separately, so the monthly figure stays predictable.

Already have a site someone else built?

Holtz Digital takes on sites built by someone else. Which plan fits depends on what is actually there — the platform, how it is hosted, what state the updates and backups are in, and what access is available — so that gets reviewed before a plan is recommended. Send over what you have and you will get a straight answer, including if the honest answer is that you do not need a plan.

WordPress maintenance

WordPress powers a large share of small business sites, and its core, theme and plugin updates can introduce compatibility conflicts. Those updates are applied on a schedule — and on the Professional and Enterprise plans they go into a staging copy first, so a conflict shows up there instead of on your live checkout. Non-WordPress and custom sites can be accepted after a technical review; what is covered depends on the platform and the access available.

Common questions

Questions about maintenance plans.

How much does website maintenance cost?

Website maintenance is priced monthly rather than hourly, so the cost is predictable. Holtz Digital's plans run from $150/mo for security updates, backups and uptime monitoring, up to $500/mo for high-traffic sites that need weekly performance audits and more content update time. What separates the tiers is response time and how much hands-on work is included — every plan backs the site up.

What does website maintenance include?

Every plan covers weekly security updates, daily backups, uptime monitoring, and a monthly performance report. The Professional plan adds monthly content update time, performance optimization, a staging environment for testing updates, longer backup retention, and a faster response commitment. Enterprise adds weekly performance audits, more content update time, and round-the-clock automated monitoring with priority incident response.

Do you maintain WordPress websites?

Yes. WordPress needs regular core, theme and plugin updates, and those updates can introduce compatibility conflicts. On the Professional and Enterprise plans they are applied in a staging environment first, so a conflict shows up there rather than on your live site. Non-WordPress and custom sites can be accepted after a technical review — coverage depends on the platform and the access available.

Can you take over a website you didn't build?

Yes. Holtz Digital takes on sites built by someone else, subject to a technical review of the platform and the access available. Get in touch with what you have and you will get a straight answer on whether a plan makes sense for it.

What happens if my website goes down?

Monitoring runs continuously on every plan and alerts Darrin automatically when a check fails. How fast a human responds is set by your plan: Essential carries a two-hour emergency response, Professional a one-hour priority response, and Enterprise adds priority incident response on top of that. Monitoring is automated and runs around the clock; response times are targets, not a guaranteed time to resolve.

Do you offer website maintenance in Buffalo, NY?

Yes. Holtz Digital is based in Western New York and serves businesses across Buffalo, Erie County and Niagara County. You work directly with Darrin — the person responsible for your site is the person answering your questions about it.

What is not covered by a maintenance plan?

Maintenance covers keeping the site you have working, secure and current. Redesigns, new functionality, and work beyond the content-update time included in your plan are scoped and quoted separately.

Does website maintenance include hosting?

No. The published maintenance plans cover updates, backups, monitoring, reporting, and the plan-specific support listed on this page. Domain registration and hosting are separate provider charges unless a written proposal explicitly includes them.

From the Blog

More Maintenance Tips

Tips on keeping your website fast, secure, and up to date — so it keeps working for your business.

View All Posts

Keep your website secure and up-to-date

Don't wait for something to break. Tell Darrin what you have and you'll get a straight answer on which plan fits — or whether you need one at all.

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