Website Maintenance

Website Maintenance in Buffalo, NY

Holtz Digital provides monthly website maintenance for businesses across Buffalo, Erie County, and Western New York. Every plan includes weekly security updates, daily backups, uptime monitoring, and a monthly performance report, starting at $150/mo. Content update time is included from the Professional plan up, and you work directly with Darrin.

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The short answer

What does website maintenance include?

Holtz Digital's Buffalo website maintenance plans include weekly security updates, daily backups, continuous automated uptime monitoring, and a monthly performance report. Plans start at $150/mo; staging, content-update time, and performance optimization begin with the Professional plan. Hosting, redesigns, and new functionality are separate unless a written proposal says otherwise.

Why Maintenance Matters

What happens when websites aren't maintained

A website without regular maintenance becomes a liability. Security vulnerabilities, performance degradation, and compatibility issues compound over time—often without warning.

Security breaches

Outdated software creates vulnerabilities. Hackers exploit known security holes in old WordPress, plugins, or themes.

Performance degradation

Sites slow down over time from database bloat, outdated code, and unoptimized assets. Slow sites lose visitors.

Broken functionality

Plugin conflicts, deprecated code, and compatibility issues break forms, checkout, or critical features.

Data loss

Without regular backups, a server failure, hack, or human error can wipe out your entire site with no recovery option.

What We Do

Comprehensive website care

Weekly security updates

Core, theme, and plugin security updates applied every week. The Enterprise plan adds advanced security hardening.

Daily backups

A backup of the site every day. Retention runs 7 days on Essential, 30 days on Professional, and 90 days on Enterprise.

Performance optimization

Monthly performance optimization from the Professional plan up, and weekly performance audits on Enterprise.

Uptime monitoring

Continuous uptime monitoring on every plan, with an automatic alert the moment a check fails.

Content & plugin updates

Professional includes two hours of content updates a month and a staging environment for testing; Enterprise includes five hours and inherits the staging environment.

Monthly reporting

A monthly performance report on every plan.

Maintenance Plans

Choose the right level of support

Essential

$150/mo

For small business websites

Weekly security updates
Daily backups (7-day retention)
Uptime monitoring
Monthly performance report
Emergency support (2-hour response)

Ask About Essential

Includes content updates

Professional

$300/mo

For growing businesses

Everything in Essential, plus:
Content updates (2 hours/month)
Monthly performance optimization
30-day backup retention
Staging environment for testing
Priority support (1-hour response)

Ask About Professional

Enterprise

$500/mo

For high-traffic sites

Everything in Professional, plus:
Content updates (5 hours/month)
Weekly performance audits
90-day backup retention
Advanced security hardening
24/7 automated monitoring and priority incident response

Ask About Enterprise

These plans cover routine care, not SEO campaigns, new features, major redesign work, or unlimited development. Professional includes two total content-update hours per month; Enterprise includes five total hours per month. Additional development, catch-up repairs, and recovery work are scoped separately. Hosting and domain registration are separate unless a written proposal explicitly includes them. Selecting a plan starts an inquiry; site suitability and final scope are confirmed before care begins.

What It Costs

What website maintenance actually costs

Website maintenance is normally sold as a monthly plan rather than billed by the hour, because the work is continuous and most of it is preventative — you are paying for routine checks and scheduled updates that keep a problem from becoming an emergency, not for someone to show up after it already is one.

Holtz Digital's plans run $150/mo to $500/mo. What separates the tiers is response time and how much hands-on work is included. Every plan covers the same baseline: weekly security updates, daily backups, uptime monitoring, and a monthly performance report. That is the $150 Essential plan. The $300 Professional plan adds monthly content update time, a staging environment so updates are tested before they go live, and a faster response commitment. The $500 Enterprise plan is for high-traffic sites that need weekly audits and priority incident response.

Redesigns, new functionality, and work beyond the included content-update time are scoped and quoted separately, so the monthly figure stays predictable.

Switching website maintenance providers?

Already paying someone to look after your website? Holtz Digital can review a site built or maintained elsewhere. Share your website URL, platform, known issues, and what your current provider handles. Darrin reviews the setup before recommending a plan, with any catch-up repairs or recovery work scoped separately. Keep your current hosting and support active until access and handoff requirements are clear.

Ask about switching providers

Platforms Holtz Digital supports

WordPress care covers core, theme, and plugin security updates. Professional and Enterprise add a staging environment for testing. Other platforms and custom sites are considered case by case after a review of the hosting, integrations, and available access. A technical review confirms whether a plan is suitable and what it can include.

Taking over an existing site

What happens before maintenance starts?

A maintenance plan starts with a technical review, not an automatic subscription. Holtz Digital checks the platform, hosting access, update status, backup setup, and any existing problems first. That review confirms whether the site can be maintained as it stands and which plan fits. If the site needs catch-up repairs, recovery work, or a larger upgrade before routine maintenance can begin, that work is identified and scoped separately instead of being hidden inside the monthly fee.

1. Review the site
Review the platform, setup and access, hosting, updates, backups, known issues, and critical site functions.
2. Confirm the scope
Agree on the plan scope and separate any catch-up repairs or recovery work from ongoing care.
3. Start routine care
Begin the backup, monitoring, update, reporting, and support schedule included in the agreed plan.

To prepare, share the website URL, platform, hosting provider, known issues, any critical forms, booking, or checkout flows, and which accounts you can access. Do not send passwords in the initial inquiry.

Common questions

Questions about maintenance plans.

How much does website maintenance cost?

Website maintenance is priced monthly rather than hourly, so the cost is predictable. Holtz Digital's plans run from $150/mo for security updates, backups and uptime monitoring, up to $500/mo for high-traffic sites that need weekly performance audits and more content update time. What separates the tiers is response time and how much hands-on work is included — every plan backs the site up.

What does website maintenance include?

Every plan covers weekly security updates, daily backups, uptime monitoring, and a monthly performance report. The Professional plan adds monthly content update time, performance optimization, a staging environment for testing updates, longer backup retention, and a faster response commitment. Enterprise adds weekly performance audits, more content update time, and round-the-clock automated monitoring with priority incident response.

Do you maintain WordPress websites?

Yes. WordPress needs regular core, theme and plugin updates, and those updates can introduce compatibility conflicts. On the Professional and Enterprise plans they are applied in a staging environment first, so a conflict shows up there rather than on your live site. Non-WordPress and custom sites can be accepted after a technical review — coverage depends on the platform and the access available.

Can you take over a website you didn't build?

Yes. Holtz Digital takes on sites built by someone else, subject to a technical review of the platform and the access available. Get in touch with what you have and you will get a straight answer on whether a plan makes sense for it.

What happens if my website goes down?

Monitoring runs continuously on every plan and alerts Darrin automatically when a check fails. How fast a human responds is set by your plan: Essential carries a two-hour emergency response, Professional a one-hour priority response, and Enterprise adds priority incident response on top of that. Monitoring is automated and runs around the clock; response times are targets, not a guaranteed time to resolve.

Do you offer website maintenance in Buffalo, NY?

Yes. Holtz Digital is based in Western New York and serves businesses across Buffalo, Erie County and Niagara County. You work directly with Darrin — the person responsible for your site is the person answering your questions about it.

What is not covered by a maintenance plan?

Maintenance is routine care, not an SEO campaign, new features, major redesign work, or unlimited development. Professional includes two total content-update hours per month and Enterprise includes five total hours per month. Additional development, catch-up repairs, and recovery work are scoped separately.

Does website maintenance include hosting?

No. The published maintenance plans cover updates, backups, monitoring, reporting, and the plan-specific support listed on this page. Domain registration and hosting are separate provider charges unless a written proposal explicitly includes them.

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